Small Business Advice
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Do You Take Your Laptop On Vacation?
Do you bring your laptop when you go on holiday? Do you sometimes feel frustrated with your phone or other devices? According to a recent report by FrizeMedia Interactive, about a third of people on vacation bring their laptops with them. Not long ago, I noticed a man at a restaurant, having a Sunday meal with his family, engaged in a business call on his cell phone. He didn’t seem pleased, and neither did his family.
To borrow from Charles Dickens, “It is the best of times. It is the worst of times.” This certainly rings true when discussing our constant connectivity.
Here's a thought: Should you bring your laptop when you go on a trip? Is it necessary for your phone to be available at all hours? Clients frequently inquire, "What should I do?" I respond, "That's not the right question. The better question is, 'What are you going to do?'" Perhaps an even more pertinent question would be, "What do you wish to do?" However, the most crucial question might be, "Which action will yield the best outcomes?" To answer this, you must first determine, "What exactly are your optimal outcomes?"
I have frequently highlighted that one way to define "organization" is by "managing the elements within your control to handle those beyond your control." In our intricate and interconnected world, it's easy to fall into the mindset of feeling like victims of others. I wince when someone complains about needing to answer their mobile phone. Who says you must? If you prefer not to be contacted, you can simply switch it off.
If your job demands that you remain reachable, then perhaps the question should be, "Am I in the right position?" Or have you just conditioned others to think you are perpetually accessible? Excellent customer service is important, but it doesn't necessitate being available around the clock. It requires effective communication. It's quite irritating to leave a message and not receive a reply for days, yet very few scenarios would be negatively impacted if the response came an hour later, allowing you to enjoy a meal with a colleague without interruptions.
The allure of constant connectivity can be difficult to resist. A close friend of mine, who holds a doctorate in counseling, reminded me that an addiction is something that diminishes the quality of your life as well as the lives of those around you.
How does this relate to productivity? My enthusiasm lies in assisting people and organizations in cultivating and maintaining an efficient environment where everyone can complete their tasks and relish their lives. When used wisely, connectivity aids in achieving your goals and allows for leisure. However, when mismanaged, it can disrupt your work priorities, harm your health, and damage your personal relationships.
The matter at hand isn't about whether you bring your laptop on holiday or keep your phone on continuously. For some individuals, being able to check emails once daily during a vacation provides peace of mind and can be done while others are asleep or enjoying a swim. For others, the essence of a holiday lies in leaving the laptop behind. There is no definitive “correct” or “incorrect.” The real question is whether your decision is enriching or detracting from your life and the lives of those around you.
So, should you “Power Off” or “Power On?” – the choice is entirely yours!
P.S. SOMETHING TO PONDER: Your capability to make any connection more meaningful depends on your ability to locate the information you need when required. Are you squandering precious time searching for what you need? Would you be able to find the resources your colleagues have if necessary?
Get Online And Showcase Your Business To The World
Small business advice: The best advice for small business owners today will to establish an online presence. It matters not if your company consists of twenty people or just two, having a website is valuable to companies of all sizes. As ecommerce becomes a more significant part of sales, businesses that do not have a website will be losing out on both revenue and customers. Fortunately, it is not too challenging to design a website for your products and services. Unlike in the past, today, there are many valuable web builder tools and apps that allow users of all skill levels to design their own site.
Many companies offering these products will often let customers test drive their web builder tools before actually committing to a purchase. This gives you the chance to become comfortable with the tools and see how they can help you in designing your site. You then have the option of signing up for a paid subscription of your choice.
A website or an app is a great idea even for businesses that are doing well without the help of online sales. In today’s highly technical world, businesses that do not have a website may be viewed as outdated or unprofessional. This is especially true when you consider the age group of your potential customers.
Younger adults who have grown up using computers are much more likely to order from a company that offers their products online. There aren’t too many companies today that would tell you they couldn’t benefit from additional sales. Web builder tools allow small business owners the opportunity to make their company products available to customers of all ages across the globe.
If you happen to have a business that frequently deals with customers from other countries, you know what a hassle it can be making contact because of the different time zones. An app or a website allows you to make sales from anywhere in the world 24 hours a day, seven days a week. Even while you are not at work, your business can be earning sales via your website.
Once your business develops an online presence, you may find the majority of sales are made online. Using web builder tools to design your site just makes good sense. It’s both fast and efficient and can increase your sales earnings in just a short time.
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Web builder tools not only save you time and money designing your site but can also save time and effort when dealing with customers. Think about all the calls you or your employees answer regarding products, services, or payment plans accepted. With a website, you can offer all of this information to customers at the ease of their fingertips.
There’s no need for them to contact you when all of the information is provided online. This not only is convenient for both you and the customer but it also increases your chances of making a sale. Many times customers may not want to bother emailing or phoning for more information.
If they cannot find what they are looking for, they may go else where to another company that offers the product or service they are looking for. Web builder tools allow you to effectively design a site that contains information about all of your products, company background, and payment methods accepted. This can be a valuable resource in gaining additional customers. Even if your company sells a variety of different products, there are web builder packages available to meet your needs.
You can choose from a variety of different products and package sizes, many of which include web hosting, domain name, blog design tools, photo image editing tools, shopping carts, email accounts, and various design templates. Options can also be upgraded or added when needed. With all of the flexibility offered, web builder tools can benefit all types of businesses in designing their website.
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